Archives: Marketing

Stop Making Money for Social Networks!

January 24, 2020 by stas | No Comments | Filed in Marketing

Many businesses, especially, independent entrepreneurs spend a lot of time and money on social networks in hope that the effort will lead to a steady stream of customers. Unfortunately, this doesn’t work, because those who run social networks have a conflicting interest with yours. Welcome to the Social Network Black Hole Social networks primarily make […]

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How Chinese companies generate real-fake reviews on Amazon

January 24, 2020 by stas | No Comments | Filed in Marketing

You’re probably aware that most social networks are loaded with fake likes and reviews, and it’s quite cheap to buy those if you’d like your profile boosted. In the past an entrepreneur would arrange a network of participants who for a small monetary token would like and/or write fake reviews. These days, with extremely powerful […]

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Authors of Aging Tech Books on Amazon Will Have Their Ratings Dropped

January 24, 2020 by stas | 2 Comments | Filed in Machine Learning, Marketing

TL;DR: Amazon has implemented a new strategy of giving old reviews a significantly lower weight than the newer ones. And should anybody post a single bad review as of recent, which would be normal for outdated tech books, that review will pretty much define the quality of the book (== terrible). Gaming reviews has been […]

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